Chapter 607 - Rent a Street in Times Square! (1/2)
Zhang Yuan remained silent for a while, thinking about whether he had a good reason to reject Peng Bin or not.
Peng Bin’s offer was very sincere.
It looked like the live-streaming industry was on the rise at the moment. Once various investors saw the investment opportunity, they headed straight for it. Live-stream platforms were now competing at full force to see who could afford to burn the most money.
Waiwai Live-Streaming Platform was one of the first few live-streaming platforms. Of course, it had much more spending power and could afford to be much more generous in this aspect.
Two million yuan a year already sounded like such a high price. After all, how many people working in higher management could earn two million yuan a year?
As for the sky-high figures that top live-streamers were raking in, there were two explanations: on one hand, the prices were pushed higher and higher as more and more investors entered the industry; on the other hand, there was a huge percentage of the price towards showing off.
Someone like Huang Wang would probably never have thought that he, a young internet addict who had been binging on instant noodles just a year ago, would land such a huge contract.
Of course, Peng Bin was only willing to offer such a price to one person—Huang Wang. There were three main reasons for this: his individual skills, his gift of the gab, and his image (muscles).
Peng Bin guessed that Huang Wang would be worth investing in because he was interesting and had a lot of potential. A live-streaming career would suit him.
Naturally, there were practical reasons for sponsoring DGE with two million yuan as well. Peng had already gathered some information about DGE from the H4 club. There were, again, three points that were of interest to him:
DGE was the top E-Sports Club in the country at the moment…
DGE was taking the lead and planning mock competitions between all the other clubs…
DGE was being nurtured at a cost to Tengda, and the club’s manager was once Boss Pei’s trusted right-hand man.
Would he have to worry about a club like that having insufficient exposure? If they wouldn’t be exposed in the future, why would Tengda be spending so much money nurturing it?
After the GOG Competition, Peng Bin had reason to believe that Tengda had set up the DGE Club so early to achieve a catfishing effect!
The DGE Club had intensely toured the various teams before GOG’s competition, thereby greatly improving all the other teams’ standards and pushing them towards regularization.
Peng Bin would never believe that this was a mere pleasant surprise. Obviously, DGE was an important part of Tengda’s plan to market GOG!
For all he knew, the DGE Club might cause a large-scale change in the world of esports in the future and become an example for all the other clubs to follow.
Viewers were inclined to worship the strong. As long as the DGE Club maintained its level of skill, they would always stand a chance to attain glory.
What’s more, if the two million yuan could put Waiwai in Tengda’s good books, why would they hold back?
As for Zhang Yuan, he was equally happy to accept the money.
He hoped that the team members would be able to stand out in the crowd, enjoy more attention, and live a better life as well. Thus, he had decided that the club would not take a cent of the money that Waiwai wanted to pay to Huang Wang.
At the same time, why would the DGE Club reject others’ offer of money?
Two million yuan was not much, but it was definitely not little either. Other clubs would kill to get such an opportunity.
Any club would only earn income from a couple of avenues: investments and advertising sponsorships, competitions, live-streaming platform’s sign-on fees, team uniforms, and peripherals, transfer fees for members, and so on.
Most clubs don’t make a profit, but that’s only because they couldn’t and not because they didn’t want to.
DGE could forget about winning money from competitions, uniforms, or peripherals. If it refused to accept investments or advertising as well, it would become a charitable organization that purely spent money, wouldn’t it? That definitely wouldn’t do.
He would symbolically take the two million yuan for now. To Boss Pei, that sum wouldn’t matter much. Still, Zhang Yuan could send him a message: the DGE Club had the power to earn money, and so Boss Pei did not have to worry about it!
The more Zhang Yuan thought about it, the more right it felt. At once, he agreed to Peng Bin’s offer, and they set a time to sign the contract.
…
…
August 8th, Monday…
Pei Qian arrived at Shang Yang Games in the morning. He was very conscientious about GOG’s international servers.
Of course, he did not care how much of the global market GOG would dominate in the end. Instead, he was more concerned about how the money was being spent. As long as the company hadn’t spent all seventy million yuan, Pei Qian would not be able to sleep well.
Everyone soon arrived in the conference room. They could all tell that GOG’s international servers meant a lot to Boss Pei. So it felt like a heavy burden on their shoulders.
Ye Zhizhou began to report updates on GOG’s international servers.
“Boss Pei, GOG’s English translation is more or less complete now. We’ll be releasing it in the Western countries soon. As for the publicity strategy, we’re mainly looking in three directions: online advertising, live-streaming, and promotional channels.
“We’ll only be testing the waters with this strategy. After all, we don’t understand the overseas market well enough. So, we have to try things out first. If the effects are good, we can invest more.
“For the channel promotion, we’re thinking of placing emphasis on those who like playing mobile games, given that GOG’s client and mobile data are linked. After all, IOI doesn’t have a mobile version, and so this would be greatly advantageous to us.”
Ye Zhizhou finished speaking, but he added in his heart: “That was where we lost out the most back then…”
When Pei Qian heard this, he remained quiet for a while. Then, he said, “So… how much would you spend in total?”
Ye Zhizhou cleared his throat and nervously said, “That would cost… fifty million US dollars.”
Pei Qian frowned. Fifty million US dollars?
It seemed that they were unlikely to be able to finish spending all that money within this cycle, at that. At the rate that they were going, how long would it take for them to finish spending all seventy million US dollars?
I wouldn’t be able to incur a loss during this cycle, would I?
Don’t mess with me!
Pei Qian gently patted the table twice. “That’s dragging things out too long. Leave a bit of money for our daily operations, and then make plans to spend the rest of it. Make sure it’s all gone within the month!”
Ye Zhizhou was shocked. “Boss Pei, that doesn’t sound like a good idea, does it?
“GOG might not suit the foreign players’ taste. We’re not sure if the publicity strategy would even work out well. Even if we want to spend that much at one go, I wouldn’t know how to…”