Chapter 203 – Buying into Le Ha Ha Part 2 (1/2)
Tai Hua Trading actually did not have too many funds. Although the company earned a lot last year, it had also spent a lot on the shares. Feng Yu does not intend to cash out the share this year.
The shares cannot be sold, and Feng Yu still owed the bank. After the Lunar New Year, it will be the start of a new financial year. Feng Yu still needs to pay a large sum of interests. This will shrink the company’s account further. The increased of the advertising fees added to Feng Yu expenses.
But Feng Yu was not worried. When he returns to Bing City, he will split the advertising fees based on the products. Whichever company or factories’ products were advertised, they would have to share the advertising cost proportionally!
This was especially so for the Machinery Company.
Also, the Soviet Union’s technologies wanted by the Motor Factory will soon be brought over to Bing City. These technologies would bring a few million profits for Feng Yu and Kirilenko and Li s.h.i.+you would settle all the taxes incurred.
There will also be the revenue from motorcycles sales. Based on the contract with Li Mingde, Tai Hua Trading would settle the payment at the end of the month. Feng Yu could still raise 10 million RMB easily. For instance, using the funds from Tai hu Food Processing Factory.
Zhong Qingxian had still not given Feng Yu a definite answer, but he promised Feng Yu that he would give him a reply within 3 days after he returns to Hangzhou. Feng Yu could tell that Zhong Qingxian was already moved by his offer.
Feng Yu did not say much and return back to his room to rest.
Early afternoon next day, Feng Yu returned to CCTV. To everybody’s surprised, Feng Yu bought 3 more expensive advertising slots.
The way Feng Yu spend his money shocked everybody again. Tai Hua Trading had outs.h.i.+ned all other companies, bought the most advertising slots and paid the most.
The rest of the advertisers found out that Tai Hua Trading was the company that sold Wind and Rain humidifiers and Songjiang motorcycles. These products were all cash cows! They were more astonished to find out that this young man was the General Manager of Tai Hua Trading and not the boss’s son.
This resulted in Feng Yu leaving CCTV with his bag full of name cards. Some were private companies, and some were state-owned enterprises. There were even foreign companies. Feng Yu had brought 100 name cards with him, and it was not enough!
Feng Yu still had one more thing to do in Beijing. He wanted to visit Baldy Chen to look at the commercial he filmed for Wind and Rain bladeless fans.
At first, Baldy Chen does not want to take on this sort of jobs. But his investor for his movie backed out last minute and he was short of funds.
Feng Yu had paid him 50,000 RMB for him to film this commercial, which also includes the script. He then paid Baldy Chen another 300,000 RMB to endorse the product for 3 years. Baldy Chen gladly accepted it. An electric fan’s advertis.e.m.e.nt fees could not be compared to motorcycles.
A few days ago, Baldy Chen had gone to Bing City to film the commercial. It was the same as the motorcycle commercial. He rushed back to Beijing immediately after he completed the shoot. He had used his spare time to film this commercial and finish the editing.
Feng Yu watch the commercial on the TV. Even though he knew that this would be a funny commercial and had attended the filming at the scene, he still laughed when he watched the edited version.
Baldy Chen had put his bald head through the bladeless fan top, and with his exaggerated expressions and funny lines, the effect of the commercial was perfect.
The second commercial’s creativity was also thought out. Baldy Chen would wear a wig, and the wig was blown away by the bladeless fan. But this commercial would be filmed the following year.
With this commercial, it will increase the bladeless fans sales. It was the right choice to get Baldy Chen. The Chinese are always curious about new things, and there will be many wealthy people buying the fans to satisfy their curiosity.
The advertising slogan, “High-tech products, aristocratic style of enjoyment”, would fulfill the vanity of these wealthy people. Even if only 10,000 units were sold in China this year, Feng Yu would also get more than 10 million in profits!